Simple Web Marketing Attribution is a WordPress plugin that captures UTM parameters, referrer information, and webmail provider data from site visitors. Below are 7 analytics (bi, web, product) apps with similar functionality to Simple Web Marketing Attribution, matched by what each product actually does — not ranked or scored. Explore each to find the closest fit for your use case.
Form Attribution Tracking is a WordPress plugin that automatically captures and stores attribution data from Google Ads and other sources in form submissions. It enables marketers to connect leads to their original campaigns, improving conversion tracking and ROI analysis for WordPress sites.
SouqMetrics Attribution is a WordPress plugin that automatically captures UTM parameters and click IDs, storing them on WooCommerce orders. It enables store owners and marketers to analyze the effectiveness of marketing campaigns by making attribution data available for analytics and reporting tools. The plugin requires no configuration and works seamlessly after activation.
Attribution Analytics for WooCommerce is a plugin that provides store owners with actionable insights into which marketing channels and traffic sources generate the most revenue. It uses native WooCommerce data, offers a modern dashboard, and helps marketers make data-driven decisions without external tracking scripts.
UTM Manager is a WordPress plugin that enables marketers and business owners to track UTM parameters, capture leads with full attribution, and analyze campaign performance directly from the WordPress dashboard. It simplifies marketing analytics and helps users make data-driven decisions.
UTM Event Tracker and Analytics, UTM Grabber is a WordPress plugin that enables users to capture UTM parameters, track button and link clicks, and analyze marketing campaigns. It provides detailed analytics to help marketers and site owners optimize their strategies and improve ROI. The plugin supports custom parameters and integrates seamlessly with WordPress.
Lead Source is a WordPress plugin that automatically tracks the source of leads and marketing attribution for form submissions. It captures UTM parameters and ad click IDs, providing simple and privacy-friendly reporting for small businesses and agencies.
ClickTrail is a WordPress plugin that captures UTM parameters, click IDs, and ad attribution data across conversion paths, supporting WooCommerce and forms. It is consent-aware and stores data first-party, helping marketers track campaign effectiveness accurately.
