SouqMetrics Attribution is a WordPress plugin that automatically captures UTM parameters and click IDs, storing them on WooCommerce orders. It enables store owners and marketers to analyze the effectiveness of marketing campaigns by making attribution data available for analytics and reporting tools. The plugin requires no configuration and works seamlessly after activation.
SouqMetrics Attribution sits in PulseGate's Analytics (BI, web, product) category. It focuses on tracking and attributing marketing campaign data to WooCommerce orders without manual intervention. It is built as a B2B product for wooCommerce store owners and marketers. It is available for free. SouqMetrics Attribution is available on the web.
It is developed by Jessy Shaanin, and it first shipped in 2026. Key capabilities include UTM tracking, Click ID capture, and wooCommerce integration.
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