TrackSure Cloud is a WordPress plugin for server-side tracking and analytics. It sends conversion events from a WordPress server to Meta CAPI and GA4, and the page says this is meant to recover conversions that browser restrictions can hide. It is presented as a free WordPress plugin and as first-party analytics for WordPress sites.
Its tracking features include server-side conversion capture, event sending to Meta CAPI and GA4, and event deduplication. The page also describes a dashboard inside WordPress that shows traffic sources, visitor journeys, funnels, sessions, conversions, revenue attribution, bounce rate, and recovered conversions. It mentions support for richer hashed data such as email, phone, and address, as well as first-party data storage in the user’s WordPress database, cookieless mode, and built-in consent management. TrackSure also says it is designed to work around iOS restrictions, ad blockers, and third-party cookie limits.
The product is aimed at two groups: advertisers and e-commerce users running Meta, Google, or TikTok ads, and WordPress site owners who want privacy-first analytics without GA4’s complexity. It lists integrations with WordPress, WooCommerce, Meta Ads, Google Ads, TikTok, and GA4. Delivery is through a WordPress plugin, with installation from WordPress and a stated setup time of about three minutes. Pricing is described as free, with no GTM, no monthly fees, no credit card, and not a trial or demo. The page also says the core is open-source and reviewed on WordPress.org, and that no data leaves the user’s server.
In the Analytics (BI, web, product) space, TrackSure Cloud takes a focused approach. It focuses on enabling accurate conversion tracking and analytics without relying on third-party cloud services. TrackSure Cloud is a consumer product aimed at wordPress and WooCommerce site owners. TrackSure Cloud is free to use. It runs on the web.
It is developed by TrackSure, and it first shipped in 2026. Key capabilities include server-side tracking, Meta Pixel CAPI, and GA4 integration. The interface is available in English and Wolof.
Summary written by a language model from the project’s public pages.
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