LeadSources is a web-based platform that tracks the source and journey of leads, providing channel and multi-touch attribution for marketing teams and agencies. It integrates with CRMs to tie revenue back to campaigns, helping optimize marketing spend and strategy.
In the Analytics (BI, web, product) space, LeadSources takes a focused approach. It focuses on tracking and attributing the source of leads to optimize marketing campaigns and tie revenue to channels. It is built as a B2B product for marketing teams and agencies. LeadSources is paid, starting at $29. It ships for the web.
LeadSources first shipped in 2023. Among its 6 catalogued features are lead source tracking, channel attribution, and multi-touch attribution.
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