Google Analytics for WooCommerce connects WooCommerce stores with Google Analytics. It supports referral attribution, purchase and transaction data, Global Site Tag, GA4, and ecommerce event tracking through a WordPress plugin.
Google Analytics for WooCommerce sits in PulseGate's Product & behaviour analytics category. It focuses on tracking WooCommerce referrals, purchases, and ecommerce events in Google Analytics. Google Analytics for WooCommerce is a B2B product aimed at wooCommerce store owners and WordPress administrators. Google Analytics for WooCommerce costs nothing to use. It ships for the web, and it can be self-hosted.
WooCommerce builds and maintains Google Analytics for WooCommerce, and it first shipped in 2013. Development happens publicly on GitHub with 178 stars and 116 commits in the last 90 days. Key capabilities include referral tracking, purchase tracking, and transaction data. The interface is available in English, Spanish, and Dutch.
Summary written by a language model from the project’s public pages.
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