GA4 Optimizer is a free browser extension for Google Analytics 4 that adds features intended to help people get answers faster when working inside GA4. It is aimed at users who are frustrated by data sampling, confusing reports, and repetitive clicks.
The extension includes A/B test analysis that shows statistical significance and sample ratio mismatch, or SRM, inside Exploration reports. It also offers data range presets with one-click buttons for common ranges such as Last 7 Days and Month-over-Month, along with a % Change Highlighter that uses conditional formatting to make significant positive or negative trends easier to spot. The site says the product has 20+ features in total.
GA4 Optimizer runs as a browser extension and is available from the official Chrome, Edge, and Firefox stores. Its features and calculations run locally in the browser, and the product says it never collects, stores, transmits, or accesses personal or analytics data. It also says the extension contains no ads, cookies, or tracking scripts of its own. Installation is described as a one-click process, and the features are automatically enabled after navigating to a Google Analytics 4 property.
GA4 Optimizer is a Web & traffic analytics project. It simplifies and enhances the Google Analytics 4 interface to help users gain insights more efficiently. It is built as a B2B product for digital marketers and analysts. GA4 Optimizer is free to use. It runs on the web and embeddable surfaces.
GA4 Optimizer builds and maintains GA4 Optimizer, and it first shipped in 2025. Key capabilities include GA4 enhancements, A/B test analysis, and date range presets.
What PulseGate has recorded for this listing
Closest matches by what these projects do