FitConsent is a user consent management platform (CMP) designed to help businesses comply with global privacy regulations such as GDPR, CCPA/CPRA, PIPEDA, LGPD, VCDPA, POPIA, and others. The platform enables organizations to manage user consent for analytics and marketing while maintaining compliance with evolving privacy laws. FitConsent supports Google Consent Mode V2 and Microsoft UET, allowing website tags to automatically adjust based on user consent preferences. This helps maximize data collection for analytics and marketing, while respecting privacy requirements.
The platform features AI-powered optimization, which analyzes websites and suggests banner colors, copy, and layouts tailored to increase consent opt-in rates for specific audiences. FitConsent provides detailed analytics and reporting tools, allowing users to track consent rates, visualize the impact of changes, and export data for compliance audits. The dashboard offers a centralized location for managing consent activities and monitoring compliance status. Multi-language support is included, enabling banners to be automatically served in the visitor's language, with support for English, French, Spanish, German, Italian, Portuguese, and more.
FitConsent is designed for ease of integration and works with any website platform. Users can add a single script tag to their site, use the official Google Tag Manager community template, or install dedicated integrations for WordPress and Shopify. The WordPress plugin offers automatic compatibility with the WP Consent API and Google Site Kit, while the Shopify app manages compliant consent banners and GDPR webhooks. The setup process is streamlined, requiring only a domain entry and a few minutes to scan the site, customize the banner, and go live.
Pricing is transparent, with a free plan available for personal projects and small sites, which includes support for up to 50 unique pages and 2,000 consent events per month, as well as Google Consent Mode V2 and basic banner customization in one language. Paid plans are available with additional features, higher usage limits, and a 14-day free trial. FitConsent is a product of DIGITLOAD, based in Toronto, Canada.
In the Legal & contract ops space, FitConsent CMP takes a focused approach. It focuses on ensuring WordPress site owners can easily comply with privacy regulations like GDPR and CCPA by managing user consent. It is built as a B2B product for wordPress site owners needing privacy compliance. FitConsent CMP follows a freemium model. It runs on the web.
Behind FitConsent CMP is DIGITLOAD, and it first shipped in 2025. Key capabilities include consent banner, WP Consent API integration, and Google Site Kit compatibility.
Summary written by a language model from the project’s public pages.
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