Vago Analytics is a self-hosted, privacy-focused analytics dashboard for WordPress and WooCommerce. It stores all tracking data (pageviews, clicks, checkouts, traffic sources, conversion funnels) in a separate SQLite database file, keeping it isolated from the WordPress MySQL database. Features include performance summaries, UTM tracking, and period-over-period comparisons with no external data transmission.
Vago Analytics is a Business & Operations project. It focuses on tracking e-commerce performance, traffic sources, and conversion funnels on WordPress/WooCommerce without sending data to third-party services or burdening the main database. It is built as a B2B product for wooCommerce store owners. It is available for free. Vago Analytics is available on the web, and it can be self-hosted.
Themezinho builds and maintains Vago Analytics, and it first shipped in 2026. Key capabilities include Session Tracking, Traffic Sources, and Conversion Funnel.
Summary written by a language model from the project’s public pages.
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