UTM Master is a WordPress plugin that captures and stores UTM parameters in cookies, appends them to links, and manages GDPR compliance. It helps marketers and site owners track campaign attribution and manage user consent for tracking.
UTM Master sits in PulseGate's Business & Operations category. It helps marketers and site owners track campaign attribution by capturing and preserving UTM parameters across user sessions. UTM Master is a consumer product aimed at marketers and WordPress site owners. There is a free tier, and paid plans start at $29. It runs on the web.
It is developed by Ghaas Technologies Pvt. Ltd, and it first shipped in 2025. Among its 5 catalogued features are UTM parameter storage, cookie management, and GDPR compliance. The interface is available in English and Chinese.
Summary written by a language model from the project’s public pages.
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