URL Content Mapper is a WordPress plugin that helps site owners and marketers organize and track user activity by dynamically adding content groups in Google Analytics 4. It allows users to inject custom code before GA4 or GTM scripts, ensuring accurate and comprehensive analytics data. The plugin is easy to install and configure through the WordPress admin panel.
URL Content Mapper is a Product & behaviour analytics project. It focuses on organizing and tracking user activity in Google Analytics 4 by dynamically adding content groups and injecting scripts on WordPress sites. URL Content Mapper is a B2B product aimed at wordPress site owners and marketers. It is available for free. URL Content Mapper is available on the web.
It is developed by Wajahat Mubashir, and it first shipped in 2025. Among its 5 catalogued features are GA4 integration, GTM script injection, and content grouping. The interface is available in English and Spanish.
Summary written by a language model from the project’s public pages.
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