Statly is an independent analytics and earnings research platform focused on public YouTube channel data. It provides structured tools for creators, brands, and agencies to analyze channel performance, growth signals, monetization potential, and sponsorship value without requiring access to private analytics or account permissions. The platform emphasizes transparency, conservative revenue modeling, and reproducible logic, using only publicly available metrics and industry benchmarks.
Among its features are analytics for channel and video performance, calculators for estimating channel and video ad revenue using CPM and RPM ranges, and tools for modeling Shorts revenue. Users can compare any two YouTube channels side-by-side on metrics such as subscribers, views, estimated earnings, RPM, CPM, and sponsorship value. Statly also offers a live subscriber counter, a sponsorship earnings estimator, a monetization eligibility checker based on public criteria, and a thumbnail downloader for publicly available images. For professional brand outreach, there is a sponsorship rate card generator, and an influencer ROI calculator to estimate campaign returns. Additionally, the platform includes a title and description generator for SEO-aligned content, and provides structured, data-informed guides on topics like monetization, CPM/RPM dynamics, and influencer valuation.
Statly is designed for creators evaluating monetization potential, brands researching influencer performance, agencies benchmarking channels, and new creators seeking to understand revenue dynamics. All insights and projections are derived strictly from public YouTube data, with no access to private analytics or AdSense accounts. The platform does not require signup or login, is free to use, and is not affiliated with or endorsed by YouTube or Google. Earnings estimates and analytical projections are provided solely for educational and research purposes.
Statly is a Product & behaviour analytics project. It focuses on helping creators and brands analyze YouTube channel growth, engagement, and monetization potential using public data. Statly is a consumer product aimed at youTube creators and brands. It is available for free. It runs on the web.
Statly first shipped in 2024. Key capabilities include youTube analytics, earnings calculator, and channel comparison.
Summary written by a language model from the project’s public pages.
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