Spotlight is a web-based analytics platform that helps brands monitor, measure, and improve their visibility across major AI platforms such as ChatGPT, Gemini, and Claude. It provides tools for citation tracking, sentiment analysis, and competitor benchmarking to optimize brand presence in AI-driven environments.
In the Analytics (BI, web, product) space, Spotlight takes a focused approach. It focuses on tracking and optimizing brand presence and reputation across AI-driven platforms. It is built as a B2B product for brand managers and marketing teams. Spotlight follows a freemium model. Spotlight is available on the web.
Behind Spotlight is Spotlight, and it first shipped in 2024. Among its 5 catalogued features are brand monitoring, citation tracking, and competitor benchmarking. It exposes integrations via an MCP server.
Summary written by a language model from the project’s public pages.
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