Smart Decay Copilot by Content Refresher

Smart Decay Copilot by Content Refresher is a WordPress plugin for refreshing stale articles with real-time insights. It is aimed at keeping old content relevant, addressing content decay that can lead to lost traffic and lower rankings. The product says it helps content remain current for Google and AI tools, and describes its purpose as turning old content into new traffic.

Its workflow centers on AI-assisted drafting with human review. The engine scans archives, researches the topic, and drafts a comprehensive update, while users review the changes in a dashboard and approve them before anything is published. It also includes a scope selector that can target specific posts, filter by category, or target specific tags. Other named features include Brand Voice Match, which is described as training the AI on existing content to keep consistency, Real-Time Data Access for current facts and statistics, and automated Schema and FAQ generation for structured data and FAQ sections. The page also says it updates outdated facts, statistics, and links while keeping core formatting intact.

The plugin integrates with WordPress and specifically mentions Gutenberg and Elementor. It is available as a free plugin download from WordPress.org, and there is also a manual ZIP installation option. The pricing page lists three plans: Starter at $19 per month for 10 refreshes per month on a single site with the standard model and email support, Growth at $49 per month for 50 refreshes per month with advanced AI, deep research, Brand Voice included, priority support, and up to 10 sites, and Agency at $149 per month for 200 refreshes per month with the same advanced features, priority support, and up to 100 domains. A free proof-of-concept refresh token is included with no credit card required, and extra tokens can be purchased separately; they never expire and can be used across all sites. The page says the product is used by SaaS teams, agencies, and in-house content teams.