SEO Inspector Hub

SEO Inspector Hub is a free online tool designed for conducting comprehensive SEO audits with a focus on both traditional and AI-driven search optimization. Aimed at agencies, freelance SEO consultants, and website owners, it provides over 60 automated checks across ten categories, including on-page SEO, technical SEO, content quality, security, Core Web Vitals, mobile optimization, accessibility, social and rich data, and specialized areas like Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). The tool allows users to paste a website URL and, optionally, up to two competitor URLs for side-by-side comparison, delivering results within seconds without requiring an account or login.

SEO Inspector Hub performs server-side crawls to ensure accurate analysis, even on pages that restrict client-side scripts. txt, XML sitemaps, redirect chains, security headers, HTTPS, and cookie security. For performance insights, it integrates real scores from Google Lighthouse and PageSpeed Insights API, including metrics like LCP, CLS, FCP, and TBT for both mobile and desktop versions of a site. Content quality is assessed based on word count, text-to-HTML ratio, link structure, and readability, while mobile and accessibility checks examine viewport configuration, tap targets, image alt text, ARIA attributes, and HTML language validation.

A distinguishing feature of the platform is its inclusion of AEO and GEO checks. AEO tips are provided to help content appear as direct answers in AI-powered platforms like ChatGPT, Gemini, Perplexity, and Google AI Overviews, while GEO checks assess a site's likelihood of being cited by large language models such as Claude and Bing Copilot. Each audit delivers prioritized action plans and competitor intelligence, highlighting what top-cited sites do differently.

Reports generated by SEO Inspector Hub are unbranded and available in both PDF and Word formats, supporting white-label use cases. There are no costs, paid plans, or sign-up requirements, making the service accessible for repeated use. The tool is delivered entirely via the web, requiring only a browser and a website URL to initiate an audit.