RivalHound is a web-based service for marketers that tracks how AI search systems answer buyer questions and how competitors are being represented in those results. It combines AI search visibility tracking with competitive intelligence and turns the findings into a weekly brief with ranked next moves.
The product scans six AI platforms: ChatGPT, ChatGPT Search, Perplexity, Gemini, Claude, and Google AI Overview. Its scan workflow uses three question types that buyers actually ask: discovery queries such as best X for, comparison queries such as X vs Y, and direct queries such as tell me about X. RivalHound reports share of voice, discovery rate, sentiment, and citations, with each number anchored against competitors. It also tracks competitor blogs, search rankings, and site changes. The dashboard shows the exact words AI uses to describe a brand, and the system reruns queries in bursts to flag whether results are stable or variable.
RivalHound is delivered through app.rivalhound.com/dashboard. The signup flow adds a brand and domain, drafts a query set for approval, and runs the first scan during signup so that users land on a dashboard with results rather than an empty state. Weekly scans feed an AI-written brief, and findings are organized into an action queue covering items such as content gaps, PR outreach targets, lookalike domains stealing citations, and site fixes from a GEO audit. The brief can be shared with a team in one click.
Pricing includes a seven-day free trial with no credit card required. During the trial, full access includes tracking for up to three brands, 50 queries, GEO audits, the radar, and the weekly brief, with payment required only when upgrading after the trial period.
In the Analytics (BI, web, product) space, Rivalhound takes a focused approach. It focuses on tracking and optimizing brand visibility and reputation across AI-powered search platforms. Rivalhound is a B2B product aimed at marketing teams. A free plan is available; paid tiers begin at $49. Rivalhound is available on the web.
Rivalhound first shipped in 2024. Among its 9 catalogued features are brand monitoring, AI platform tracking, and real-time alerts.
Summary written by a language model from the project’s public pages.
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