Profitly

Profitly is a WordPress plugin designed to provide profit analytics for WooCommerce stores. It addresses the challenge of accurately tracking profit by allowing store owners to record the cost of goods (COGS) for each product and variation. At the moment of checkout, the plugin snapshots the COGS onto each order line item, ensuring that subsequent changes to supplier prices do not affect the historical profit data for past orders.

The plugin generates profit analytics by compiling the captured cost data into a dedicated Reports page. This page displays key financial metrics such as revenue, net profit, margin, and highlights the best- and worst-selling products within a selected date range. In addition to the comprehensive reports, Profitly offers a dashboard summary widget for at-a-glance profit insights and supports CSV export of analytics data. It also accounts for per-order gateway fees and shipping costs, providing a more complete picture of each order's profitability.

Profitly is intended for WooCommerce store owners who need precise profit tracking and financial reporting within their WordPress environment. Installation can be completed by uploading the plugin folder to the appropriate directory or by installing through the WordPress Plugins screen, followed by activation through the Plugins menu. The plugin is distributed via the WordPress.org Plugin Directory.

By focusing on accurate cost capture and historical data integrity, Profitly serves as a profit analytics solution tailored for WooCommerce shops operating on WordPress.