PayCall Analytics is a WordPress plugin that relays Google Analytics 4 session data to PayCall. It helps businesses connect calls and leads with their originating campaigns and traffic sources for cross-channel attribution.
In the Other analytics space, PayCall Analytics takes a focused approach. It focuses on attributing phone calls and leads to the campaigns and traffic sources that generated them. It is built as a B2B product for wordPress site owners and digital marketers. PayCall Analytics is free to use. PayCall Analytics is available on the web.
PayCall.co.il builds and maintains PayCall Analytics, and it first shipped in 2020. Among its 6 catalogued features are GA4 integration, session data relay, and call attribution. The interface is available in English and Spanish. It exposes integrations via a public API.
Summary written by a language model from the project’s public pages.
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