N.C Decay Scanner

C Decay Scanner is a free WordPress plugin designed to help editorial teams identify and prioritize content decay within their sites. It addresses the challenge of declining organic search performance by connecting directly to Google Search Console and surfacing posts and pages that are losing clicks, impressions, or rankings. The tool transforms this search data into a prioritized queue, enabling teams to focus their refresh efforts where they are most needed.

C Decay Scanner include live scanning of Google Search Console data, opportunity scoring based on traffic loss, ranking movement, and demand, and workflow tools for editorial management. Users can assign ownership of decaying content, save notes, filter the opportunity queue by various criteria such as priority, workflow state, content type, taxonomy, and ownership, and export working sets to CSV for further analysis. The plugin supports both rolling and custom date ranges for scans, as well as single URL inspections for targeted checks. The interface provides visibility into scan freshness, clicks at risk, and the overall state of the content refresh program.

The plugin is built specifically for WordPress and integrates natively into the WordPress environment, allowing teams to manage the entire discovery and triage process without leaving their site. It does not require a license key, does not use AI, and does not generate drafts—its focus is on discovery and prioritization. C Decay Fixer can be added to extend the workflow.

C Decay Scanner is positioned as a solution for WordPress sites seeking to recover lost organic traffic by making data-driven decisions about which pages to refresh. It is offered as a free plugin, with no licensing required for its use, making it accessible to a wide range of editorial and SEO teams looking to maintain or improve their site's search performance.