Lytics

Lytics is an open-source website analytics platform that provides cookie-free heatmaps and real-time insights. It addresses the need for accurate user behavior data on responsive, dynamic, and authenticated web pages where traditional tools often fall short.

The platform includes heatmaps and focus maps that automatically adapt to different screen sizes and layout changes, mapping clicks correctly even on content-shifting or logged-in pages. Real-time analytics deliver instant visibility into traffic, behavior, and key events. Page-level metrics cover traffic, engagement, clicks, and conversions. Click tracking reveals interactions with specific buttons, links, and elements. Audience segmentation breaks down data by device, location, traffic source, or behavior. User journey tracking shows page-to-page paths, drop-off points, and conversion drivers.

Lytics is delivered as a web-based service with a single tracking code for setup. The codebase is fully open source, enabling self-hosting on user infrastructure for data control and compliance. It operates without cookies or personal data collection and is designed to be GDPR-friendly.

Access is available through a free beta program. The tool targets website owners and product teams seeking privacy-respecting analytics for their sites.