PreyReach is a lead-generation tool for web, SEO, and marketing agencies. It identifies local businesses that have no website or one that needs replacement, then qualifies them with verified contact data and prepares outreach materials.
The process begins when a user specifies a trade and city in the chat interface. PreyReach queries the Google Places API in real time to surface relevant businesses across more than 4,000 categories and over 90 countries, drawing from a pool of more than 200 million places worldwide. It verifies the absence of a website by crawling for a live site and can apply additional free-text criteria such as "website looks outdated" or "no mobile version," delivering a per-lead verdict based on that crawl. Each result includes enriched contact details: phone numbers and websites are taken directly from verified Google profiles, while emails follow a multi-source waterfall of Google data, site scraping, and public sources before validation through MX and SMTP probing.
Further capabilities include generating a shareable PDF website audit for any lead using Google's audit API to score performance, SEO, and mobile-friendliness. The tool can also draft tailored cold outreach emails for selected prospects. Leads are ranked according to a weighted blend of business rating, review volume, and match to the prompt criteria. Data is never drawn from stale databases; every prompt triggers a fresh Google Places search so that ratings, hours, phone numbers, and websites remain current.
PreyReach addresses the need for agencies and outbound teams to locate local SMBs that require web design, SEO, digital marketing, or related services without manual site-by-site checks. It is built for web design and development agencies, SEO and digital-marketing agencies, freelancers, Webflow and WordPress builders, and in-house outbound teams. The service is delivered as a web-based platform with a chat-driven interface and offers a free trial that requires no credit card. A Lite 1.0 plan is available alongside paid options listed under pricing.
PreyReach is a CRM & sales project. It focuses on finding and qualifying local business leads lacking a strong web presence for agencies. It is built as a B2B product for web, SEO, and marketing agencies. PreyReach follows a freemium model, with paid plans starting at $29. It runs on the web and API.
PreyReach first shipped in 2024. Among its 6 catalogued features are lead generation, Google Places search, and website audit. The interface is available in 7 languages, including German, English, and Spanish. It exposes integrations via a public API.
Summary written by a language model from the project’s public pages.
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