Gauge

Gauge is an AI visibility platform designed to help brands monitor and enhance their presence across generative AI search engines such as ChatGPT, Gemini, Perplexity, Claude, CoPilot, AI Mode, and AI Overviews. The platform addresses the challenge of understanding how brands are represented in AI-generated answers and provides tools for brands to track mentions, analyze cited content, and identify areas where their brand is absent from AI search results.

Key features include prompt tracking, sentiment analysis, and a content engine that generates new material and publishes it to a brand’s website or CMS. Gauge also provides the ability to audit existing pages, target high-value affiliates, and engage with social sources like Reddit. The platform delivers in-depth reports on a brand’s current AI landscape, allowing users to see how their visibility compares to competitors and to find gaps where their brand is not being mentioned.

Gauge offers a toolkit for generative engine optimization, enabling users to take action based on analytics to improve their brand’s AI search performance. The service is available via web access, with options to book a demo or start for free. It is positioned for teams seeking to manage and grow their brand’s visibility in AI-driven search environments.

The platform includes features such as Agency Mode and ChatGPT Ads, and supports integration with content management systems for publishing generated content. Gauge is classified as an analytics and generative engine optimization tool for brands focused on AI search.