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DataLayer for GTM and Matomo

wordpress.orgWeb & traffic analytics

PulseGate's liveness check found it on 14 Oct 2026; it is registered on WordPress.org and has been in the index since 29 Jun 2026. How this is checked

DataLayer for GTM and Matomo is a WordPress plugin that automatically generates and populates a standardized dataLayer object for seamless analytics integration. It supports both Google Tag Manager and Matomo, allowing users to customize data points for advanced tracking and analysis.

Inferred · not functionally tested

FreeWeb
DataLayer for GTM and Matomo preview
Visit wordpress.org

Overview

5 features

Purpose: Simplifying the integration of contextual website data with Google Tag Manager and Matomo for analytics.

Inferred · not functionally tested

Audience: Website owners and marketers using GTM or Matomo

Inferred · not functionally tested

Functions: analytics

Inferred · not functionally tested

Interfaces: API: unknown · MCP: unknown · CLI: unknown · Self-hosting: unknown

Recorded constraints: pricing: free · license: Proprietary · platforms: WEB · deployment: browser

Constraint provenance is unknown; confirm requirements with the publisher.

Record sources: wordpress.org · wordpress.org. These links do not verify the individual claims.

DataLayer for GTM and Matomo is a Web & traffic analytics project. Inferred · not functionally tested: It focuses on simplifying the integration of contextual website data with Google Tag Manager and Matomo for analytics. Inferred · not functionally tested: DataLayer for GTM and Matomo is a B2B product aimed at website owners and marketers using GTM or Matomo. Basis unknown · not verified: It is available for free. Basis unknown · not verified: It runs on the web.

Openmost builds and maintains DataLayer for GTM and Matomo, and it first shipped in 2024. Inferred · not functionally tested: Key capabilities include dataLayer integration, GTM support, and matomo support.

Summary written by a language model from the project’s public pages.

Tasks: Inferred · not functionally tested

  • dataLayer integration
  • GTM support
  • Matomo support
  • Custom data points
  • Performance optimized

Topics: Inferred · not functionally tested

Tags
datalayer-integrationanalytics-tagginggtm-matomo

JSON profile · Text profile · Access guide

Built with & integrations

Runs on
Browser

Trust & compliance

Public signals
HTTPSPrivacy PolicyFree tier

Indexing history

What PulseGate has recorded for this listing

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Frequently asked questions about DataLayer for GTM and Matomo

What is DataLayer for GTM and Matomo?
Inferred · not functionally tested: DataLayer for GTM and Matomo focuses on simplifying the integration of contextual website data with Google Tag Manager and Matomo for analytics. It is catalogued under Web & traffic analytics on PulseGate.
Who should use DataLayer for GTM and Matomo?
Inferred · not functionally tested: DataLayer for GTM and Matomo is a B2B product built for website owners and marketers using GTM or Matomo.
Is DataLayer for GTM and Matomo free?
Basis unknown · not verified: Yes — DataLayer for GTM and Matomo is free to use.
What platforms does DataLayer for GTM and Matomo run on?
Basis unknown · not verified: DataLayer for GTM and Matomo runs on the web.
Is DataLayer for GTM and Matomo still active?
PulseGate's liveness check found it on 14 Oct 2026.
What projects are similar to DataLayer for GTM and Matomo?
Similar projects tracked by PulseGate include Scripts + Pixels DataLayer Manager, BrandMeetsCode DataLayer Tracker, and Elephant Datalayer.Scripts + Pixels DataLayer ManagerBrandMeetsCode DataLayer TrackerElephant Datalayer
Who makes DataLayer for GTM and Matomo?
DataLayer for GTM and Matomo is developed by Openmost.
When did DataLayer for GTM and Matomo launch?
DataLayer for GTM and Matomo first shipped in 2024.

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