Convertly Media Optimizer helps WordPress users reduce media file sizes and improve page performance by creating modern WebP and AVIF formats. Processing occurs in the cloud through Convertly, so the WordPress server is not burdened. It supports automatic optimization of new uploads, bulk optimization of existing media, image resizing, and protection of original files with local backups. All management happens from the WordPress dashboard while maintaining the normal publishing workflow.
Convertly Media Optimizer sits in PulseGate's Image editing category. It focuses on reducing WordPress media file sizes and improving page speed by automatically converting images to modern formats without burdening the server. Convertly Media Optimizer is a B2B product aimed at wordPress site owners and performance-focused administrators. Convertly Media Optimizer follows a freemium model. Convertly Media Optimizer is available on the web, and it can be self-hosted.
It is developed by Riandre van der Voorden, and it first shipped in 2026. Among its 6 catalogued features are Auto Optimization, webP and AVIF Conversion, and Bulk Processing. The interface is available in English and Spanish.
Summary written by a language model from the project’s public pages.
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