BlueSoftWeb Loyalty & Rewards is a plugin designed for WooCommerce stores, enabling merchants to implement a points-based loyalty program. The tool focuses on turning first-time shoppers into repeat customers by awarding points for purchases, account sign-ups, and approved product reviews. Customers can redeem accumulated points for discounts directly at checkout, with the rate of redemption set by the store owner. The plugin is intended for WooCommerce users seeking to enhance customer retention through rewards and incentives.
The platform offers both a free and a Pro version. The free version allows stores to grant points on purchases, sign-ups, and reviews, provides a "My Rewards" account tab with history, and supports redeeming points for checkout discounts. The Pro version expands on these features by introducing VIP tiers (such as Bronze, Silver, and Gold) with bonus earn multipliers, a referral program where customers can share referral links and both sides earn points on the first order, and the ability to schedule double-points campaigns for specific products or store-wide events. Additional Pro features include points expiry with reminder emails, birthday and milestone bonuses, a reward catalog (including coupons and free shipping), email notifications, analytics and reporting tools, bulk management utilities, and CSV export.
BlueSoftWeb Loyalty & Rewards is delivered as a WordPress plugin and integrates directly with WooCommerce. Points are earned and redeemed on WooCommerce orders, and customer balances are visible on the WooCommerce account page. Setup does not require coding, and the plugin is designed for quick installation without monthly SaaS fees. The data from the free version is fully compatible with Pro, ensuring a seamless upgrade experience.
Pricing is straightforward: the free version is available at no cost, while the Pro version is offered for a one-time payment of $39 per single-site license, which includes lifetime updates and a 14-day money-back guarantee. org forum. The plugin is not affiliated with or endorsed by Automattic, the makers of WooCommerce.
In the E-commerce platforms space, BlueSoftWeb Loyalty & Rewards takes a focused approach. It focuses on increasing customer retention and repeat purchases through a loyalty rewards program for WooCommerce. BlueSoftWeb Loyalty & Rewards is a B2B product aimed at wooCommerce store owners. There is a free tier, and paid plans start at $19. It runs on the web.
Keral Patel builds and maintains BlueSoftWeb Loyalty & Rewards, and the product first shipped in 2026. Across PulseGate's embedding index, BlueSoftWeb Loyalty & Rewards has few near neighbours, marking it as relatively distinct. Among its 5 catalogued features are points rewards, purchase incentives, and sign-up bonus. The interface is available in English and Japanese.
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