AnyAPI is a WordPress plugin designed to integrate WooCommerce stores with any external REST API or webhook without requiring coding skills. It addresses the need for store owners to automate the sending of order data to various third-party platforms, such as ERPs, CRMs, messaging services, or custom endpoints, whenever specific WooCommerce order events occur.
The plugin features an intuitive, responsive dashboard within the WordPress admin that guides users through the integration process using plain language. Users can set up API connections by entering endpoint URLs, selecting authentication methods such as API keys, Basic Auth, or Bearer Token, and choosing which WooCommerce order events should trigger API calls. A visual payload builder allows users to define the exact data to send, and a built-in JSON Filter enables selection of specific order fields, ensuring that only relevant information is transmitted rather than entire raw payloads.
AnyAPI logs every API request and response directly in the WordPress dashboard, displaying status codes, latency, and error details. The Lite plan enhances observability with features such as log search, date filters, and success-rate statistics. The tool is intended for non-technical WooCommerce store owners but can also benefit developers seeking to streamline repetitive integration tasks. Use cases highlighted include sending order notifications to services like Slack or LINE, syncing orders with ERPs such as SAP or ShipStation, updating CRMs like HubSpot or Salesforce, and connecting to platforms like Google Sheets or Airtable through webhooks. AnyAPI supports integration with any platform that accepts REST API or webhook requests.
The service is offered through a tiered pricing model. The Starter plan is free and includes a single API integration, three order triggers (new, processing, completed), unlimited API calls with throttling after 500 per month, real-time API logs (last 10 entries), the JSON Filter, and community support. The Lite plan, priced at $79 per year, expands to five API integrations, all order triggers, unlimited API calls without throttling, full API logs with search and statistics, and standard email support. All configuration and monitoring occur within the WordPress dashboard, and data remains on the user's own server.
AnyAPI sits in PulseGate's API design, testing & docs category. It focuses on connecting WooCommerce store orders to external APIs without coding or third-party automation tools. It is built as a B2B product for wooCommerce store owners. A free plan is available. It runs on the web.
AnyAPI first shipped in 2025. Key capabilities include API integration, visual payload builder, and order event triggers. It exposes integrations via a public API.
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