Aivie for WooCommerce is a plugin designed to connect WooCommerce shops with Aivie and Mautic marketing automation platforms, enabling the use of real purchase data for targeted marketing campaigns. By integrating WooCommerce order and customer information directly with Aivie/Mautic, the tool allows marketing teams to automate follow-ups, segment contacts, and trigger campaigns based on actual e-commerce activity, such as purchases, failed payments, and subscription renewals.
The plugin automatically synchronizes WooCommerce contacts and orders, including details like contact information, order status, cart values, payment methods, subscriptions, currency, products, and secure metadata. It supports various WooCommerce events, such as payment completion, failed orders, new orders, and subscription lifecycle events. The tool also transfers WooCommerce line items as Aivie Commerce order items, making product variants and attributes available for marketing automation. Additional features include the use of the Mautic tracking ID to prevent duplicate contacts, automatic exclusion of sensitive data, and protection of secure metadata.
0 Authorization Code Flow, with a manual bearer token option for API setups. The plugin includes a test connection button, manual synchronization per order, logging under WooCommerce status, WP CLI commands for debugging and backfills, and compatibility with WooCommerce HPOS. It also integrates with WordPress export and deletion processes for personal data, supporting GDPR compliance. Automatic retry logic is implemented through the WooCommerce Action Scheduler to handle temporary API or network errors.
Aivie for WooCommerce is suitable for WooCommerce shops aiming to leverage their e-commerce data in Aivie or Mautic for activities such as post-purchase follow-ups, reactivation campaigns, segmentation by revenue or product category, failed payment reminders, and improved attribution using Mautic tracking. The plugin is available for free in the WordPress Shop, with the option to purchase setup support from Aivie. WooCommerce must be installed and active for the plugin to function, and it offers partial compatibility with self-hosted Mautic installations.
In the Business & Operations space, Aivie for WooCommerce takes a focused approach. It focuses on automating the syncing of WooCommerce customer and order data to a marketing automation platform for streamlined campaigns. It is built as a B2B product for wooCommerce store owners. The product is available for free. It runs on the web.
It is developed by Idea 2 Collective GmbH, and the product first shipped in 2026. PulseGate's similarity index finds few close equivalents — Aivie for WooCommerce occupies a relatively distinct niche. Key capabilities include wooCommerce sync, order tracking, and customer sync. The interface is available in English and French.
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