AdScale AI Ads Meta/Google Ads

AdScale AI Ads Meta/Google Ads is a Shopify app designed to enhance ecommerce advertising through the use of artificial intelligence. It enables businesses to create and optimize advertising campaigns on platforms including Google Ads, Facebook Ads, and Instagram. The tool is positioned for ecommerce businesses seeking more precise targeting and ongoing campaign optimization, aiming to drive growth and improve advertising performance.

Key features include the generation of AI-powered ad creatives, with the ability to produce unlimited variations of images and videos for ads. AdScale offers automated campaign management, including cross-channel bid and budget optimization, and utilizes proprietary data signals in addition to those available from Google and Facebook. It provides dynamic, AI-powered audience segmentation for targeting, supports lookalike and custom audiences, and includes retargeting capabilities. The platform also delivers business intelligence through performance analytics, dashboards, and reporting modules, allowing users to track metrics such as ROI, click-through rates, conversion tracking, and cost per acquisition. Additional features in higher-tier plans include advanced reporting, actionable growth tips, on-site popups, and AI attribution tracking.

AdScale is integrated with Shopify and works with platforms and services such as Google Ads, Facebook Ads, Instagram, Klaviyo, and Yotpo. The app is delivered via the Shopify App Store and is available in English. Merchants can monitor both store and ad performance within a unified interface.

The pricing structure consists of a Basic Plan at $169 per month for up to $1,000 ad spend, a Growth Plan at $249 per month for up to $2,000 ad spend, and a Starters Only Plan at $490 per year for stores with up to 25 orders per month. Each plan includes a free trial period, with the Basic and Growth Plans offering a 14-day free trial and the Starters Only Plan providing a 30-day free trial. All charges are billed in USD and may be billed separately from the Shopify invoice.