TreatYourself is a fitness and meal planning app that rewards users' workout efforts with access to different meal options. It features AI-generated meal plans, calorie tracking, and social challenges, helping users stay motivated and maintain healthy routines.
TreatYourself is a Health & fitness project. Motivates users to exercise by linking workout effort to meal choices and planning. It is built as a consumer product for fitness enthusiasts seeking motivation and structured meal planning. TreatYourself follows a freemium model, with paid plans starting at $8. TreatYourself is available on iOS.
Behind TreatYourself is Cold Harbor Digital, based in the United States, and it first shipped in 2026. Key capabilities include workout logging, effort-based meal unlocks, and calorie tracking.
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