Treat is an AI-powered calorie tracker designed to simplify meal logging by enabling users to record what they eat through voice input, photos, or natural text. The platform eliminates the need for searching food databases or scanning barcodes, allowing users to log meals quickly and conveniently, even while multitasking or on the go. Treat's AI processes spoken, photographed, or typed meal entries and instantly calculates calories and macronutrients, streamlining the tracking process.
The tool is intended for individuals seeking to monitor their dietary habits and make incremental changes to their nutrition without the stress of traditional tracking methods. Treat accommodates various lifestyles, supporting meal logging from memory—even hours after eating—and is positioned as a solution for busy days or irregular routines. Users can view their daily calorie balance, including both consumed and burned calories, to help adjust their habits naturally over time.
Treat is categorized as a calorie tracker with a focus on voice input, but also supports meal logging via photos and typed entries. The service is developed by WAM Labs GmbH.
In the Health & fitness space, Treat takes a focused approach. It makes calorie and nutrition tracking faster and easier using AI-powered voice, photo, or text input. It is built as a consumer product for health-conscious individuals and dieters. A free plan is available; paid tiers begin at $5. The product ships for the web and iOS.
WAM Labs GmbH builds and maintains Treat, and the product first shipped in 2025. Key capabilities include voice calorie logging, photo meal logging, and text meal logging.
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