RedTrack

RedTrack is an all-in-one performance marketing analytics platform built around tracking, attribution, analytics, and media buying automation. It is described for affiliates, media buyers, and DTC brands that rely on paid acquisition, and it focuses on fixing broken data and unreliable signals at the source.

Its tracking and attribution features are aimed at eliminating blind spots and restoring signal quality down to ad level. The platform says it runs on raw first-party data and provides server-side tracking that does not depend on the browser, pixels, or third-party cookies. It applies the same attribution rules across Meta, Google, native, and email, and it includes Conversion API support for sending enriched conversion data back to ad platforms so their algorithms can optimize better. RedTrack also offers analytics for validating insights before scaling decisions, automation rules for protecting margins while spend increases, and an Ads Manager for managing campaigns across ad platforms from one place with consistent data. AI Copilot provides AI-powered dashboards and reports.

The product says it can help recover lost conversions caused by privacy changes, cookie loss, and ad blockers, fix broken attribution, and improve ad platform performance by feeding clean signals back into those systems. It is also presented for e-commerce and DTC brands, with copy that mentions connecting ad spend to customer value and scaling through confident decisions. Agencies are named as another use case, with management of an entire client portfolio in one system and shareable performance data.

RedTrack is delivered as a platform with data and APIs, raw data access, and integrations that connect ad platforms, ecommerce platforms, CRMs, affiliate networks and trackers, analytics and BI tools, and automation systems. The site says it is built to run high-volume campaigns on infrastructure designed for reliability at scale, with security and reliability described as keeping data protected and tracking stable around the clock. It also states that Conversion API is on every plan and that a free trial is available with no credit card required.