Orijin Plus

Orijin Plus offers tools for consumer packaged goods (CPG) brands to use QR codes and GS1 2D barcodes on their product packaging, focusing on traceability, consumer engagement, and compliance with global standards. The platform enables brands to make every step of their supply chain visible to customers through its Traceability Hub, providing transparency about product origins at the point of scan.

The Engagement Hub allows brands to turn each scan of a QR code or 2D barcode into an interactive experience, such as loyalty programs, competitions, offers, and rewards, all without requiring a dedicated app. For transparency, the platform's Transparency Hub lets brands upload certifications once so that every customer who scans a product receives direct access to proof of compliance and authenticity.

Orijin Plus supports GS1 Digital Link 2D barcodes and is built on the GS1 standard, aligning with the requirements of the GS1 2027 Sunrise initiative. It is positioned to help brands comply with a range of global and regional regulations, including the EU Digital Product Passport, EU Digital Wine Labelling, France Circular Economy Law, EU Deforestation Regulation, USA Rudy’s Law, California AB 899, FSMA 204, Louisiana SB 14, and BRCGS standards. The system is described as an integrated management platform that combines consumer connectivity with supply chain transparency.

The platform is intended for modern CPG brands seeking to inform, connect, and reward consumers through their packaging. Orijin Plus is available with a free sign-up and a free forever plan, with no credit card required. It is an official GS1 partner and serves brands in multiple markets.