MBTech Variant Swatches for WooCommerce is a WordPress plugin that replaces the default variation dropdown selects in WooCommerce stores with visually rich swatches. It addresses the need for a more intuitive and engaging product selection experience on variable product pages.
The plugin provides several swatch types. Color swatches display variations as colored circles or squares and include a hex color picker. Image swatches use images selected from the WordPress Media Library. Label or button swatches show text-based buttons suitable for sizes, materials, and similar attributes. Checkbox swatches offer a styled checkbox and radio interface for selection. An enhanced dropdown option includes color or image previews within the select element. Administrators can apply drag-and-drop sorting to set the display order of swatches for each product and use per-product overrides to change the global swatch type on specific items. Out-of-stock control settings are also available.
The plugin is delivered as a free WordPress plugin listed in the official plugin directory and is developed by MBTech. It integrates directly with WooCommerce and the WordPress Media Library.
MBTech Variant Swatches for WooCommerce sits in PulseGate's Web & no-code builders category. Poor user experience when selecting product variations using plain dropdown menus. MBTech Variant Swatches for WooCommerce is a B2B2C product aimed at wooCommerce store owners. A free plan is available. MBTech Variant Swatches for WooCommerce is available on the web, and it can be self-hosted.
MBTech builds and maintains MBTech Variant Swatches for WooCommerce, and the product first shipped in 2026. Among its 6 catalogued features are Color Swatches, Image Swatches, and Label Swatches. The interface is available in English and Armenian.
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