Manual da Fralda is a collection of 58 free digital applications developed to support pregnant women, mothers, those trying to conceive, and their partners throughout all stages of pregnancy and the early years of a child's life. The initiative was created by B20 Conteúdo Digital, with development led by the B20 Robots team, and was inspired by the personal experiences of its founders, Felipo Bellini and Maryane Ferreira, who identified a need for accessible resources and information during pregnancy, particularly in response to challenges such as obstetric violence and lack of support.
The platform offers practical tools and resources designed specifically for the real needs of expectant mothers, mothers, and their companions. All 58 applications are provided entirely free of charge, with no hidden costs, subscriptions, or in-app purchases. The apps are available for download on the Google Play Store for Android users, ensuring accessibility and security. For iOS users, all functionalities can be accessed via the web versions of each application, also free of charge. The project emphasizes safety and reliability in its digital offerings, and positions itself as a comprehensive guide for maternity.
Manual da Fralda also fosters a community aspect, inviting users to join an exclusive WhatsApp group for mothers, pregnant women, and those trying to conceive. This group provides early updates on new apps, maternity tools, tips, and community support. Additionally, users can participate in testing new applications before their official release, contributing feedback to improve the tools further.
The project is supported by various partners who share its mission of providing free, high-quality support for pregnant women and their companions. B20 Conteúdo Digital is responsible for the conception and management of Manual da Fralda, while B20 Robots handles app development. The initiative is committed to ensuring that information, practical tools, and community support are accessible to all, reflecting a belief that these resources should be rights rather than privileges for families navigating pregnancy and early parenthood.
In the Health & fitness space, Manual da Fralda takes a focused approach. It focuses on providing accessible digital resources and support for pregnant women and mothers throughout pregnancy and early motherhood. Manual da Fralda is a consumer product aimed at pregnant women and mothers. Manual da Fralda costs nothing to use. The product ships for the web and Android.
It is developed by B20 Conteúdo Digital (Brazil). Among its 6 catalogued features are pregnancy tracking, motherhood resources, and free apps.
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