MAD Event Mailer is a WordPress plugin for event operation and notification workflows. It provides SMTP delivery along with tools for managing email communications tied to events.
The plugin supports reusable HTML templates that accept template variables. It includes CSV recipient import and export functions, event subscription lists, and public subscription forms. Batch sending, scheduled sending, and draft campaigns are available. Both an administration interface and public-facing subscription management are included. The administration and public subscription interfaces use English source strings and the standard WordPress translation system. Images used by the email templates can be configured by entering a Logo URL and Icon URL.
It is delivered as a standard WordPress plugin. Installation consists of uploading the plugin folder to the wp-content/plugins/mad-event-mailer directory, activating it through the WordPress Plugins screen, configuring SMTP settings under MAD Mail, and creating a subscription management page using the shortcode [madevma_email_register]. The plugin is developed by MAD Producer Studio.
MAD Event Mailer sits in PulseGate's Other productivity category. It focuses on managing and automating event-related email notifications, subscriptions, and campaigns directly from WordPress. MAD Event Mailer is a B2B2C product aimed at event organizers and WordPress site administrators. There is a free tier. It runs on the web, and it can be self-hosted.
It is developed by MAD Producer Studio, and the product first shipped in 2026. Among its 6 catalogued features are SMTP Delivery, HTML Templates, and CSV Import Export. The interface is available in English and Chinese.
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