Gen2D is an animation generator designed to transform still images into SVG or Lottie animations, with a focus on vector-first, responsive assets suitable for web and mobile interfaces. The tool is positioned for users who want to create motion from static designs quickly, enabling lightweight, high-quality animations without the need for complex or heavyweight animation software. Gen2D operates in an open beta phase and requires users to provide their own OpenAI API key to access its features.
The workflow in Gen2D involves three main steps: generating a clean, vector-friendly base image with simple shapes and limited colors; applying motion by selecting behaviors such as entrance, loop, loading, confirmation, or attention cues, and adjusting parameters like timing and easing; and exporting the resulting animation in either SVG (including SVG/SMIL) or Lottie JSON formats. The platform emphasizes a vector-first approach for razor-sharp visuals and responsive design, allowing direct integration with HTML/CSS for native DOM control. Exported assets are designed to be easily refined in tools such as After Effects (Bodymovin), Rive, LottieFiles, or SVGator, supporting an open workflow without vendor lock-in.
Gen2D offers features like automatic layering and naming, which provide a logical hierarchy to exported assets, making them easily targetable for further edits or interactive use. The tool prioritizes transform-based animation—such as movement, scaling, rotation, and opacity—resulting in smaller files and smoother playback. Consistent handoff and versioned exports are also supported, ensuring design intent is preserved from concept through production.
Pricing is structured in three tiers: a free plan offering limited image and motion generations and access to core motion intents and community presets; a Pro plan at $19 per month, which expands generation limits and unlocks features like SVG and Lottie exports, automatic layering, and versioned exports; and a Team plan at $49 per month, adding shared styles, team presets, export compliance checks, and priority support. Gen2D is accessible as a web-based generator, with no mention of desktop or mobile applications.
This tool belongs to the class of SVG and Lottie animation generators, addressing the need for rapid, vector-based motion creation from static images, suitable for both individual designers and teams working on web or app interfaces.
Gen2D is a Design & Creative product. It focuses on creating animated SVG and Lottie assets from static images without manual animation work. It is built as a B2B product for designers and product teams needing quick vector animations. Gen2D follows a freemium model, with paid plans starting at $12. The product ships for the web.
Gen2D first shipped in 2026. Key capabilities include SVG export, lottie export, and image-to-motion. Gen2D is currently in beta.
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