
Faurya is a web analytics platform focused on revenue attribution, designed to help businesses identify which marketing channels, campaigns, and traffic sources convert visitors into paying customers. Unlike traditional analytics tools that emphasize metrics such as pageviews and bounce rates, Faurya connects directly to payment processors to attribute every dollar of revenue to its originating source, providing actionable insights for growth-oriented teams, founders, and marketers.
The platform offers real-time visitor tracking, user journey mapping, custom goals and funnels, and a unified dashboard that consolidates data across subdomains and multiple domains. Faurya supports integration with payment processors including Dodo Payments, Stripe, LemonSqueezy, and Creem, with additional integrations such as Paddle and Polar in development. Users can also connect Google Search Console to view SEO-related metrics like keywords, impressions, click-through rates, and average position. For those transitioning from other analytics platforms, Faurya facilitates data migration from Plausible and Google Analytics, with more migration sources planned.
Installation is streamlined, with plugins available for WordPress, Shopify, NPM, and other platforms, and a setup time of approximately 60 seconds. The Shopify integration requires no coding, while other platforms can be connected by adding a single script tag. Faurya’s dashboard is fully responsive for mobile browsers, and users receive AI-powered weekly email reports summarizing key insights and metrics. While a dedicated mobile app and API access are planned for the future, these features are not yet available.
Faurya is positioned as a privacy-first solution, offering policy documentation such as a Privacy Policy and Data Processing Agreement, and is intended for privacy-aware analytics workflows. The service provides a free-forever plan that includes up to 5,000 events per month, with no credit card required, no time limit, and no feature restrictions. This allows access to all core features, including revenue attribution, real-time analytics, custom goals, funnels, user journeys, and AI-generated reports. Users may upgrade only if their traffic exceeds the free plan’s limits.
Faurya sits in PulseGate's Analytics (BI, web, product) category. It focuses on attributing revenue to specific marketing channels and campaigns with privacy-first analytics. Faurya is a B2B product aimed at growth teams and marketers. There is a free tier. It runs on the web and embeddable surfaces.
Faurya first shipped in 2024. Among its 6 catalogued features are revenue attribution, real-time analytics, and custom funnels.
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