etcetc is a web-based SaaS platform designed for owners, aggregators, and advertisers in the out-of-home (OOH) media industry. It provides tools for managing media inventory, tracking campaigns, and collaborating with stakeholders. The platform offers cloud access, security, and a free starter pack for small businesses.
In the Business & Operations space, etcetc takes a focused approach. It focuses on managing and tracking out-of-home media inventory and campaigns efficiently in a unified cloud platform. It is built as a B2B product for media owners and advertisers. etcetc follows a freemium model. etcetc is available on the web.
Oimedia builds and maintains etcetc, and the product first shipped in 2022. Key capabilities include media inventory management, campaign tracking, and user roles.
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