
Tawrida is a trade operations platform designed specifically for distributors and exporters, with a focus on agri-business and fast-moving consumer goods (FMCG) operators. The platform integrates fieldwork, warehouse management, financial processes, and export logistics into a single system, aiming to address the operational challenges faced by businesses involved in distribution and export activities.
Key features of Tawrida include field visit tracking, route planning, and the ability to capture orders while on the road. For operations, it supports multi-branch inventory management and allows for tier-based pricing rules. Financial management capabilities cover invoicing, collections, accounts receivable aging, and monitoring cash positions. The export module streamlines the process from proforma invoice to commercial invoice, packing, containerization, vessel booking, and delivery, and manages required documentation such as ACID, letters of credit, and customs forms.
Tawrida is built to provide real-time visibility across all areas of the business, reducing reliance on manual updates, phone calls, and disparate systems. The platform records every handoff in the distribution process, ensuring accountability with signed, timestamped, and reconciled records. It consolidates data from different branches and departments, enabling month-end reconciliation in fewer days and providing a single source of truth for revenue and inventory figures. The system also tracks cash flows, credit, stock, and payables on a unified dashboard, helping businesses align their profit and loss statements with actual bank balances and manage receivables more effectively.
Export operations are managed in detail, with visibility into each milestone such as ACID clearance, letter of credit status, foreign exchange considerations, and customs scheduling. The platform is described as an operating system for the entire trade operation, replacing the need for multiple disconnected tools and manual processes. Tawrida is accessible as a web-based service, as indicated by its interactive online walkthrough and references to system notifications and updates.
Tawrida sits in PulseGate's Business & Operations category. It focuses on managing and streamlining distribution, inventory, and export operations for B2B businesses. Tawrida is a B2B product aimed at distributors and exporters in agri-business and FMCG. Pricing is paid. Tawrida is available on the web.
Tawrida first shipped in 2024. Among its 5 catalogued features are inventory management, order tracking, and finance management. The interface is available in Arabic and English.
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